Target takes to Instagram for Instagram-inspired plant products
Store Brands in the Wild views ads on Instagram that tout the limited-time Hilton Carter collaboration.
Store Brands in the Wild spotted a few ads on the social channel, each swiping a handful of gorgeously photographed photos of plants and items in the collection.
One ad cleverly used the copy, “Branch out of your comfort zone,” and most importantly all of them leveraged that shopping bag icon that directs shoppers to instantly buy items online.
More Blog Posts in This Series
1/20/2022
Doing the Foxtrot
Store Brands in the Wild steps into the modern convenience chain that is growing its private label assortment to more than 200 items this year.
12/22/2021
Wally's world, Fresh Thyme's wink at Target?
A road trip inspired a stop at a destination fuel station called Wally's and highlighted a Fresh Thyme billboard that could be throwing shade at a Target store brand.
12/2/2021
The Big Lots furniture experience
Retailer dedicates beautiful merchandising and a lot of space to its thriving furniture exclusives.