Pet Supplies Plus Expands OptimPlus Private Brand

Pet Supplies Plus is expanding its OptimPlus private label line of pet food with the addition of a new wet food assortment.

The launch includes products for dogs and cats, giving pet parents more options that include products made with real animal protein and have no added corn, soy or wheat ingredients.  

Additionally, OptimPlus wet food has formula options to meet the nutritional requirements of each pet’s life stage. There are targeted formulas that help with specific needs such as hip and joint support for dogs, hairball control for cats and more.

“We take pride in offering our neighbors a large range of products so they have everything they need to give their pet a happy and healthy life,” said Chris Rowland, CEO of Pet Supplies Plus. “With the addition of OptimPlus wet food, pet parents nationwide are able to optimize their pet’s nutrition at an optimal price. We look forward to continue being the one-stop-shop for pet parents and further expanding our offerings as the brand grows.”

According to Pet Supplies Plus, its OptimPlus dry and wet food formulas include a blend of vitamins, minerals and nutrients. OptimPlus products are also made in the United States with deliberately selected ingredients from around the world.